.png)
Cattle Marketing Hall of Fame
The Cattle Marketing Hall of Fame recognizes individuals who have made extraordinary contributions to competitive marketing and true price discovery. These men and women are the backbone of the cattle industry. Their efforts ensure a competitive marketplace, the foundation of the American Cattle Industry. Without price discovery we become price-takers and lose our way of life.
Scroll Down to view Cattle Marketing Hall of Fame Bios
Andrew Gottschalk
Hedgers Edge LLC
Andy's devotion and untiring dedication to bettering the individuals that make up our industry is second to none. Through diligence and education, he supports the people of the beef world with his time and actions in efforts to improve all aspects of the industry. Wisdom is the stalwart piece of his endeavors. Andy is credited by his closest peers as an individual who has forgotten more about cattle and beef than anyone has ever known. The demeanor and thoughtful methods…
Mark Mackey
Livestock Marketing Association
As CEO of LMA, Mackey steered the organization into an era of unprecedented membership growth, new service development and policy representation that cemented LMA and its member livestock auction market and dealer businesses as leaders in the industry. His quiet leadership and unwavering support of the auction method of selling livestock established LMA as the preeminent organization representing the marketing sector. Mackey's leadership style has been critical in bringing together other livestock industry groups for the purpose of finding common…